Intelura

Loyalty and CRM

A real loyalty programme.Built in. No extra subscription.

Intelura Loyalty gives restaurants a complete customer loyalty system - Gold, Silver, and Bronze tiers, points tracking, lifetime value records, email and SMS campaigns, and customer profile management - included in every Growth and Premium plan. No Lightspeed Loyalty subscription. No third-party CRM tool.

Loyalty & CRM

Programme settings, customer records, campaigns & insights

Members
1248
Gold Tier
156
Silver Tier
432
Bronze Tier
660
Points Issued
842,500
LTV Total
GBP 142,680.00

Tier Distribution

Gold Tier12.5%
Silver Tier34.6%
Bronze Tier52.9%
New Members21.0%

Programme Performance

Total points issued842,500 pts
Avg points per member675 pts
Members with consent92%
Campaigns sent24
Quick Actions

Core Capabilities

Loyalty Foundation

Three-tier loyalty programme

Configure Gold, Silver, and Bronze tiers with custom point thresholds.

Customers earn points on every visit based on spend.

Tier status shown on their profile and visible to staff at checkout.

Customer profiles

Every loyalty member has a profile showing: membership date, contact details, current tier, total points, visit count, lifetime spend, last visit date, and custom tags.

Gold
156
Silver
432
Bronze
660
Points
Visits
Tags

Member base

Connected
TiersGold + Silver + Bronze
ProfilesOrder-linked

Customer Value

Lifetime value tracking

Total lifetime value across all customers shown at the top of the Loyalty dashboard.

Filter by tier, tag, and individual customer.

Customer tags

Assign tags to profiles - VIP, Regular, Local, or custom.

Filter the database and target campaigns by tag.

142k
Gold
Silver
Bronze
VIP
Regular
Local
Family
Lunch
Birthday

Customer clarity

Connected
Lifetime valueTracked
SegmentsTag based

Campaign Creation

Email and SMS campaigns

Create, schedule, and send campaigns to any customer segment.

Target by tier, tag, status, or behaviour.

Send immediately or schedule for a future date.

Personalisation tokens

Campaign messages use {name}, {points}, and {venue} tokens for automatic personalisation.

Example: Hi {name}, you have earned {points} points this month. Visit us this weekend to claim your reward.

Gold
VIP
Local
{name}
{points}
{venue}

Campaign builder

Connected
ChannelsEmail + SMS
TokensPersonalised

Automation & Performance

Sent
842
Open
68
Redeem
24

After sending, each campaign shows: Sent To count, Open Rate %, and Redemptions count.

Track what works and improve every campaign.

Automatic campaign on the member's birthday month - personalised message with bonus points or a discount offer.

Runs automatically without any manual trigger.

Automatically identifies customers who have not visited in a defined period and prepares a re-engagement campaign for you to review and send.

The Problem IT Solves

Most restaurant loyalty tools are sold as separate products at GBP100-300 per month. They require separate logins, separate customer databases, and manual sync with your POS. Intelura includes the full loyalty programme in Growth - connected to every order, every customer visit, and every transaction automatically.

See it in action

Book a demo and seeevery feature working live

Walk through ordering, kitchen operations, table management, delivery aggregation, inventory, loyalty, and analytics in a 30-minute live session built around your venue type.

No credit card required · No hardware needed · No Intelura platform fees on transactions